We may collect the following types of information thereon in order to provide you with a relevant and comprehensive range of services.
When you register and sign up for a BMEBIKES account or other service or promotion, we may ask you for your personal data including, but not limited to your name, email address, and an account password. Additionally, for certain transactions, we may request credit card or other payment account data which is maintained in encrypted form on secure servers. This information may be aggregated with your account from other BMEBIKES’ services or third parties to provide you with higher quality offerings. We may give you the opportunity to opt out of account data aggregation for certain services.
We may send one or more cookies to you when you visit our Website to store preferences, uniquely identify your browser, and track user trends in order to improve the quality of our service.
When you access our content, servers may automatically record data that your browser sends whenever you visit a website. This information may include your web request, browser language, IP address, browser type, and the date and time of your request.
We may maintain the emails or other correspondence you send to process your inquiries, respond to your requests, and to improve our offerings.
In order to improve our customized content and advertising, quality of our search, and technology, BMEBIKES may present links in a format that enables us to keep track of the number of times they have been followed.
processes personal data on services in the United States of America. In addition to processing personal data for the purposes described therein, BMEBIKES may use the information for the following purposes: developing new services; providing our services to users (including display of customized advertising); auditing, research and development in order to improve our services; and secure the technical functioning of our network.
Choices for personal information
In order to take advantage of certain services you will be asked to provide personal information. In the case we use this information in a manner that is different than the original purpose, we may ask for your consent prior to its use and/or offer a way to opt out.
In the event BMEBIKES becomes involved in any form of sale (i.e. merger or acquisition) of some or all of its assets, we will send a notice before personal data is transferred and becomes governed by different terms and policies. In some instances we will share with third parties aggregated, non-personal information that does not identify you individually.
In order to protect against unauthorized access and disclosure, alteration, or destruction of data, BMEBIKES adheres to appropriate security measures including the following:
- We take physical security measures to protect against unauthorized access to systems where we store personal information
- We limit access to personal data to BMEBIKES employees, agents and consultants who need to know the information in order to deliver or improve our services. These individuals must adhere to our confidential obligations and may be subject to disciplinary actions if they violate such obligations.
- We periodically perform internal reviews of our data storage, collection, and processing practices and security measures.
In order to ensure that we only store, collect, and process personal information needed to provide or improve our services, we review our storage, data collection, and processing processes. Although we take reasonable actions to ensure the accuracy and completeness of personal information, we rely on users to correct and update their personal information, if applicable.
Accessing and updating personal information
We will make honest efforts to provide you with access to your personal data to correct or update or to delete at your request if it is not otherwise required to be held by legitimate business purposes or law. We may ask the user to identify themselves and the data requested to be altered before processing such requests as we may decline to process the requests due a variety of reasons: the request is unreasonably repetitive or systematic, require disproportionate technical resources, compromise the privacy of others, or unreasonably impractical.